Genius Polish Lab

For Brilliant Leaders Who Need Their Presence to Speak Before They Do

A strategic visibility and image refinement program that aligns every detail — from your digital footprint to your public presence so you look and lead like the person everyone’s been waiting for.

15+ years in Brand Strategy & Creative Direction | Fortune 500 Clients | Award-Winning Design

Give your Brilliance a Signature

  • My mission is to help visionary creators, professionals, and culture-shapers unlock the genius in their lived experience — so they can realign with their soul purpose, elevate their platform, and leave a legacy that reflects who they truly are.

    • Level 1: Clarity Session — diagnosis, positioning, strategic plan

    • Level 2: Creative Build — visual execution, presence upgrade, authority assets

  • A 90-minute 1:1 energetic brand reading that identifies your visibility style, core gifts, and creative signature using Astrology, Human Design, and intuitive business strategy.

    You’ll walk away with:

    • Your authority strengths — what to amplify now

    • Your presence gaps — what’s holding you back from higher-level opportunities

    • Your next 3 moves to instantly elevate how you’re seen

    Perfect for leaders, founders, and executives who want a clear, actionable visibility game plan before investing in a full transformation.

    Most clients start here, then continue into the Creative Build to execute their plan.

  • The Personal Brand Makeover

    Done-for-you, high-touch creative direction and design support — perfect for entrepreneurs, executives, speakers, or creatives needing to launch or relaunch fast with clarity and polish.

    Example deliverables include:

    • Personal Brand Media Kit

    • Professional/Creative Wardrobe Moodboard

    • Executive LinkedIn Optimization

    • High-Impact Profile Photography Direction

    • Personal Marketing Deck (for speaking, partnerships, or press)

    • Social Media Visual Kit

    The result: A cohesive, premium presence that communicates authority the moment you enter a room or someone views your profile.

  • Why Work With Me

    • 15+ years in Brand Strategy & Creative Direction

    • Fortune 500 clients & award-winning design work

    • Expertise blending strategic clarity with visual impact

    • AI-powered creative tools for speed, precision, and innovation

    When you’re ready to step into your next level, I make sure you look like the person everyone’s been waiting for.

Every leader has a core genius.

Inside the Genius Polish Lab, we use the Genius Frequency Code to uncover the qualities that set you apart — then translate them into a refined, high-impact presence that commands trust and attracts opportunity.

It’s a strategic transformation to align your personal image, digital footprint, and professional assets so every touchpoint says leader.

The process

  • We’re not just upgrading how you look — we’re building how you’re remembered. Your presence becomes your calling card. Every detail signals your value, credibility, and leadership without you having to explain it.

  • Uncover the essence that sets you apart.

    • Combine your professional track record with targeted insight tools (such as Human Design and astrology) to identify your unique positioning.

    • Clarify your value so it’s felt instantly — not just stated on paper.

    • Spot and close the gaps between how you see yourself and how others perceive you.

  • Translate inner clarity into outer influence.

    • Map the tone, style, and behaviors that project authority naturally.

    • Select imagery, design, and messaging that subtly communicates your leadership style.

    • Eliminate inconsistencies across all platforms and environments, from LinkedIn to live events.

  • Create premium, tangible assets that do the talking for you.

    • Personal Brand Media Kit (photos, bio, speaking topics, signature style)

    • Executive LinkedIn Optimization

    • Corporate + personal presentation decks

    • Social media visual kit

    • Visual identity system for your public and professional presence

    • Example deliverables could include:

      • Personal Brand Media Kit

      • Professional/Creative Wardrobe Moodboard

      • Executive LinkedIn Optimization

      • High-Impact Profile Photography Direction

      • Personal Marketing Deck (For speaking, partnerships, or press)

      • Social Media Visual Kit

You Already Know You’re Brilliant — But is Something Still Not Clicking

Genius Polish Lab helps you clarify and position your work so aligned clients and collaborators recognize your value fast .

Opportunities are triggered, in boardrooms, on LinkedIn, and in the media, perception is currency. Genius Polish Lab ensures your first impression matches your true value — polished, credible, and unforgettable.

This is for soul-led creators, strategists, artists, and visionaries who are:

  • Feeling overlooked despite proven results

  • Struggling to convey your leadership in visuals and presence

  • Outdated online profiles or headshots sending the wrong message

  • Inconsistent brand between your business and personal image

The Investment

Genius Polish Sessions start at $450 and include:

— One 75-minute private session

— A customized written brief that outlines your Signature Essence, Abundance Style, and aligned Brand/Visual cues

— Optional upgrade paths for full brand architecture available

what Makes Genius Frequency code different

This Signature Session is a 75-minute deep-dive designed to help visionary leaders and creatives in transition.

  • Energetic Design First:
    We begin with your design blueprint so that your visibility is guided with live energetic decoding + AI mapping of your chart, Human Design, and essence

  • Aesthetic Intelligence:
    Your Signature Aesthetic Mood board is then created by a Creative Strategist that can design + channel.

  • Visibility Architecture:
    Know where and how to show up so your energy becomes a natural attractor field, based on your energetic design.

  • Narrative Guidance:
    Your unique messaging rooted in your personal frequency to align your signature communication style

  • Real-Time Coherence Mapping:
    I reflect, channel and offer actual presence + interpretation + embodiment unlocking your system’s genius and power.

How Creators & CEOs Describe the Shift

“Elsa helped me take the core idea and turn it into something investors, institutions, and everyday people could understand. She translated the soul of the work.”

— John Pasmore, Founder of Latimer AI

“Elsa radiates clarity, confidence, and quiet power.
Every time we spoke, I walked away more aligned, grounded, and certain. She channeled my vision with ease and brilliance, showing up with creativity, grace, and care. Elsa is my forever ‘Creative Doula.’”

— Lucy, Founder of Black Women Are the Balm

"She not only helped solve for how I showed up in the room, she defined the role for how I visually told my story while removing my psychological barriers with investors.”


— Jeffrey Bowman, CEO of Reframe